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New Delhi · 20+ years

Sanjay Semwal

Business & Technology Leader · Solutions Architect

20+ years at the intersection of enterprise B2B sales and technical solutioning, from CXO/CISO engagement through SOW, delivery and WordPress build.

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Professional summary

Business and technology leader with 20+ years of high-impact experience driving revenue across B2B SaaS, HCM, ERP and cloud infrastructure platforms, paired with hands-on WordPress development — building and customising themes, plugins and responsive page templates using PHP, HTML, CSS and JavaScript.

Proven in closing high-value corporate accounts and navigating CXO/CISO-level sales cycles with industry leaders including Times Internet, Adrenalin and NeoKred, and adept at translating complex technical capabilities into strategic business value for global clients.

Core strengths

  • Enterprise B2B sales, account management and business development
  • Technical presales, solution architecture and CXO/CISO-level engagement
  • SOW and scope drafting, requirements discovery and SLA management
  • WordPress and WooCommerce build, plugin work and REST-API-backed React screens
  • Functional and regression QA, PHPUnit testing, code review and version control

Measurable achievements

~$12K
MRR closed
Contributing to ~$360M business potential.
~$240K+
Revenue in first four months
As Center Head at Vedantu Innovations, leading 60+ associates.
200
Regional communities onboarded
While managing P&L for the Group Vertical across the region at CommonFloor (MaxHeap Technologies).
USD 1M
Cloud revenue target driven
NetSuite and SuccessFactors revenue at Aashna Cloudtech.

Selected experience

  1. Technology Sales Consultant & WordPress Developer

    Freelance

    Feb 2023 – Present

    • Contributed as part of the development team on the DTF Express and add-on plugin suite — custom product creation, custom pages, REST-API-based React front-end and admin screens, custom pricing, discounts and campaign management.
    • Worked alongside the development team on SOW drafting and requirement scoping for additional WordPress plugin and website projects, serving as client point of contact to align deliverables with expectations and timelines.
    • Collaborated on functional and regression testing, PHPUnit testing and Docker/GitHub-based version control across releases, helping troubleshoot plugin conflicts and cross-browser issues prior to client sign-off.

  2. Vice President — Sales

    NeoKred Technologies

    Apr 2022 – Sep 2022

    • Managed the digital payment portfolio and closed ~$12K MRR contributing to ~$360M business potential.
    • Aligned product capabilities with business strategy and partnered with technology teams for product-market fit.

  3. DVP — Digital Banking

    Equitas Small Finance Bank

    Apr 2021 – Mar 2022

    • Onboarded Neo-Banking, PPI and UPI clients across the region while ensuring full regulatory compliance.
    • Bridged business and technical teams for seamless digital product deployments.

  4. Center Head

    Vedantu Innovations

    Sep 2020 – Mar 2021

    • Led 60+ associates and delivered ~$240K+ revenue in the first four months through process optimisation.
    • Oversaw cloud-based LMS implementation integrating real-time client feedback loops.

  5. VP — Business Development

    Lohmod Technologies (Softwarewala.com)

    Apr 2019 – Jan 2020

    • Defined growth strategy, led reseller onboarding, built inside sales teams and realigned product-market fit for sustainable scale.

  6. Vice President — Business Development

    Franchise Group

    Aug 2018 – Jan 2019

    • Onboarded large enterprise brands across strategy, operations and market expansion, delivering ~$120K+ in new revenue.

  7. Regional Manager

    Times Internet Ltd. (TBS)

    Jun 2017 – Aug 2018

    • Managed ~$240K digital marketing and recruitment business and launched StepAhead Magazine (~$18K revenue).
    • Built relationships across BFSI, real estate, healthcare and education.

  8. Regional Sales Manager

    CommonFloor (MaxHeap Technologies)

    Jun 2013 – Sep 2016

    • Managed P&L for the Group Vertical across the region and onboarded 200 communities.
    • Successfully transitioned the product from a freemium to a fully paid model.

  9. Regional Manager

    Aashna Cloudtech Pvt. Ltd.

    Nov 2011 – May 2013

    • Drove NetSuite and SuccessFactors revenue targeting USD 1M.
    • Delivered CXO-level cloud strategy presentations.

  10. Manager, Business Development

    Prospecta Software

    Nov 2010 – Oct 2011

    • Regional business development for SAP MDM and Work Safe Online.

  11. National Account Manager

    Times Business Solutions

    Sep 2009 – May 2010

    • Managed the TimesJobs digital marketing solutions vertical.

  12. Zonal Manager — HRMS

    Times Business Solutions

    Sep 2008 – Apr 2009

    • Set up a new HRMS business vertical and managed key accounts.

  13. Regional Business Manager

    Glodyne Technoserve

    Aug 2007 – Aug 2008

    • Sales, marketing and delivery of e-governance solutions for the Northern region.

  14. Business Manager

    Adrenalin eSystems

    Mar 2006 – Aug 2007

    • HCM software solutions with a ~$72K revenue target and CXO-level deployments.

  15. BD Manager / Sr. Engineer

    HRMantra Software

    Sep 2000 – Feb 2006

    • ~$60K individual sales target with cloud HRMS pre-sales and technical implementation.

Selected projects

Client / Employer engagement

DTF Express plugin suite

Nishit developed the DTF Express and add-on plugins — custom product creation, custom pages, REST-API-based React front-end and admin screens, custom pricing, discounts, campaign management, order and shipping method editing and API integrations. Sanjay contributed as part of the development team across the same plugin suite and supported QA and release coordination.

Outcome. A production commerce plugin suite with custom pricing, discounting and campaign management in place.

printpunk.com
Client / Employer engagement

WooCommerce booking platform

Nishit developed the WooCommerce Smoobu sync and single-page checkout plugin. Sanjay worked with the development team on SOW drafting and requirement scoping and acted as client point of contact.

Outcome. A synced booking storefront with a single-page checkout flow.

book-a-bubble.de
Client / Employer engagement

Contest management website

Nishit built the WordPress site to manage the contest. Sanjay supported SOW drafting, requirement scoping and client communication for the engagement.

Outcome. A live contest-management site delivered against agreed scope and timelines.

entice.org.in
Client / Employer engagement

Digital payment portfolio, NeoKred

Managed the portfolio as VP Sales, aligning product capabilities with business strategy and partnering with technology teams for product-market fit.

Outcome. Closed ~$12K MRR contributing to ~$360M business potential.

Client / Employer engagement

Cloud LMS rollout, Vedantu

Led 60+ associates and oversaw the cloud-based LMS implementation, integrating real-time client feedback loops.

Outcome. ~$240K+ revenue delivered in the first four months.

Skills

Commercial leadership

  • Enterprise B2B sales
  • SaaS / HCM / ERP solutions
  • CXO & CISO-level engagement
  • Business development
  • Account management
  • Digital payment ecosystems

Solutions & delivery

  • Technical pre-sales
  • SOW & scope drafting
  • Project & SLA management
  • Cloud architecture
  • Cross-functional leadership

Tools & technologies

  • Jira
  • GitHub
  • Docker
  • VS Code
  • phpMyAdmin
  • PHPUnit
  • WordPress
  • WooCommerce
  • MySQL
  • Nginx
  • CRM & ERP platforms

Web engineering

  • PHP
  • HTML
  • CSS
  • JavaScript
  • Custom themes & plugins
  • Responsive templates

Education, credentials & links

Education

  • B.E. Electronics — Shivaji University (1998)

Capability pillars Sanjay leads

  • Software, WordPress & WooCommerce

    Custom plugin, theme and headless work: REST-API-backed React admin and storefront screens, commerce workflows, integrations and full site builds.

  • Solution Architecture & Technical Presales

    Turning executive and customer requirements into architectures, scope, SOWs and implementation roadmaps that both buyers and engineers can commit to.

  • Enterprise Sales & Partnerships

    Building and turning around commercial engines across enterprise, SaaS, BFSI, public sector and system-integrator territories, including partner and reseller motions.

  • Project Delivery & Vendor Leadership

    Owning delivery across vendors, contractors and cross-functional teams — with budget, procurement, SLA and QA discipline from kickoff to client sign-off.